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Brand Identity
2025
Project Overview
Otter Bay is a family water park concept designed to bring together the excitement of water, summer adventure, and playful family experiences.
The goal was to create a memorable brand identity that would immediately appeal to kids while giving the park a polished, welcoming personality that parents could connect with.
Solutions We Provided
Logo Design
Mascot Design
Color Palette | Typography
Style Guide
Merch Mockups

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